It’s important to continually look for fresh and exciting ways to get your message out into the world. Door hangers get your target audience to take notice of your company on a whole new level. For an effective campaign, try the following five secrets to door hanger marketing:
1. Welcome home!
Sticking a door hanger on a person’s door can be effective than using emailers; the advertisement is essentially in the person’s face, hanging right on their door. The unexpected nature of this location can surprise people and make them take notice.
2. Not out of sight
Door hangers can help you avoid the ‘Out of Sight’ saying because they must be physically removed from doorknobs. This forces interaction: As a person removes it, he or she is likely to really look at it – and is likelier to take in your marketing message.
3. Easy customization
Door hangers can be customized to fit your precise marketing needs. You decide the layout, color scheme and fonts to be used. Any graphics/pictures and message are entirely up to you. No matter what kind of product, service or business you wish to promote, you can do so effectively with door hangers.
4. Easy on the checkbook
Smaller organizations often struggle for the funds necessary for effective marketing campaign. Door hangers can make a huge difference for people with tight budgets because they are affordable. Compared with many other types of advertising – particularly pay-per-click Internet ads and television commercials – door hangers are a real bargain.
5. Reach your target audience
Door hangers let you reach your target audience very easily – all you have to know is where your prospects live. Recruit a team of helpers to canvass neighborhoods so you can distribute your door hangers quickly and with minimal effort.
Door hanger marketing is quick, easy, affordable and highly targeted. Best of all, it’s one of the most effective ways to get your message in the right hands, at the right time. Be sure to have your door hangers professionally printed by online printing company such as Print Early for best results.